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Who Is More Important? The Event Or Organization? by Joe Patti

I had a small disagreement about marketing with one of the people partnering on a show with us that raised the question about what is more important, the artist or the organization. The disagreement was pretty simple. We had designed an ad to promote a show. Between the sponsor and creator logos/credits and the general [...]

SOURCE: Butts In The Seats at 04:19AM on January 31, 2012

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