
Wowza. Ok, I knew there'd be interest in the Broadway Investing seminar I announced yesterday because of the emails I receive asking me about how to invest in Broadway shows, but I never exp…
SOURCE: The Producer's Perspective at 04:41PM[SHARE]Who is going to see Robin Williams? I have no idea. Ok, that's not true. I know who won, I just don't know their real name. This contest was just open to email subscribers and the winner is …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Ever since I started the blog, I've gotten questions about all sorts of stuff relating to Broadway shows from how to create a budget (start by mastering excel), to how much an ad in the New …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]I was teasing an industry friend of mine the other day who shall remain nameless (although I am biting my fingertips right now--I so want to type it) because he hadn't seen Miss Abigail's Gu…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Whether you felt it or not, the Tsunami that tragically fell upon our friends in Japan hit our shores as well, just not like you'd think (and for that we can thank the same guy/girl that cau…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Before I get to the blimey-town stuff, here are my customary post-seminar five takeaways from this past weekend's Get Your Show Off The Ground seminar! A huge thank you to the twelve hugely …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]If you're just joining our regularly scheduled Producer program, then allow me to fill you in on this feature. At the end of every month, I scroll through the stats on my blogs and let you k…
SOURCE: The Producer's Perspective at 10:45AM[SHARE]The following are the Broadway Grosses from the week ending April 3, 2011: Show Name GrossGross TotalAttn %Cap AvgPdAdm AMERICAN IDIOT $419,383 6,995 51.16% $59.95 ANYTHING GOES $501,618 8,1…
SOURCE: The Producer's Perspective at 10:00AM[SHARE]Ok, so there were almost 100 comments on the Mamma Mia! tix entry with all kinds of suggestions for jukebox musicals. Some of which have been done (Queen), some of which I know are in the wo…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Now check the calendar. Did I getcha? April Fool's it is. Nope, I'm sorry to say, you're stuck with me. Now matter how many times a DAY some of the . . . uh . . . indiosyncracies . ....
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Just the other week, I was talking to a very well-respected Producer who has been around for quite a few Tony Awards. He wanted some advice on hiring an internet marketing firm. I was giving…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Last week, the introduction of the New York Times paywall prodded me to ask all of you whether or not you'd read features and/or reviews from the Arts and Leisure section if you were forced …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]I was chatting with a very unqiuely intelligent two graduate-degreed guy today. The degrees? An MBA and an MD. Yep, a Doctor who could tell you how to live an extra ten years, and then tell …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The following are the Broadway Grosses from the week ending March 27, 2011: Show Name GrossGross TotalAttn %Cap AvgPdAdm AMERICAN IDIOT $474,804 8,336 60.97% $56.96 ANYTHING GOES $571,560 8,…
SOURCE: The Producer's Perspective at 04:15PM[SHARE]We're lucky. We know there's a market for what we do. We know there are thousands upon thousands of people that want to see the theater every single day.
SOURCE: the Situation at 04:06PM[SHARE]When I was about 15 years old, I started writing a musical version of Oedipus Rex. I even wrote a letter to Andrew Lloyd Webber suggesting that he should write the music for it (in hindsight…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]P.T. Barnum was a showman, that's for sure . . . but sometimes his best shows were the stunts he pulled to get audiences to see his shows. He was an expert at the unexpected. He knew the bes…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Oh wait . . . there is. www.MyBroadwayDeal.com. Like Groupon but for Broadway! 1st deal in 5 days. And it's a good one. Sign up today and get entered to win a $500 Broadway ticket gift certi…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]We all knew it was coming. The parent company of the NY Times has been bleeding money for years. Putting the online version of the paper behind a paywall was inevitable. And now it's a reali…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]I preach pretty much daily about how Broadway and the Arts could afford to take many a cue from the big business world. Well, I forget sometimes that we've got a lot to offer too, and our re…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The following are the Broadway Grosses from the week ending March 21, 2011: Show Name GrossGross TotalAttn %Cap AvgPdAdm AMERICAN IDIOT $510,458 8,799 64.36% $58.01 ANYTHING GOES $539,509 8,…
SOURCE: The Producer's Perspective at 06:02PM[SHARE]I was in the back seat of a car this past weekend, driving through LA with three non-theater, not techie-type people (which, by the way, is the majority of the world). We happened to drive b…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Twist and shout, KEVIN SCHOONOVER, because you are going to see Rain on Broadway! Email me and I'll get you hooked up for the show, yo. Remember, I give away something every Sunday, so check…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The "graying" of audiences has been of concern to arts producers of all kinds for years. The big question has been. . . what happens when that audience disappears? And will there be another …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]There's an article in today's Wall Street Journal in which I, and several more of my Broadway Producer peers are quoted about the attention that Spider-Man is getting. The crux of the compla…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Our 3rd Annual Will It Recoup contest closed up a few weeks ago, and it will be a few months before we find out who won the Kindle. But in the meantime, I thought it would be fun (for some).…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Starting a blog is one of the action items I give when I consult with executives at non-profit theaters. I'm a big believer in putting a face and a voice behind a brand. Simply put . . . a c…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The following are the Broadway Grosses from the week ending March 13, 2011: Show Name GrossGross TotalAttn %Cap AvgPdAdm AMERICAN IDIOT $508,202 8,368 61.21% $60.73 ANYTHING GOES $381,680 5,…
SOURCE: feedproxy.google.com at 06:49PM[SHARE]Since Broadway and Off-Broadway shows can't afford to have marketing laboratories trying every idea we come up with, I often look to other industries to see what they're doing, in the hopes …
SOURCE: the Situation at 12:06PM[SHARE]There is a major show that's about to start previews this week, that frankly, doesn't seem to have the amount of advertising out there that some of the others debuting this Spring do. I've s…
SOURCE: feedproxy.google.com at 11:00AM[SHARE]The first concert I ever went to when I was a kid was Beatlemania. And I got so hooked on The Beatles that I bought The Blue Album, The Red Album, and The White Album. If they had an album,.…
SOURCE: feedproxy.google.com at 11:00AM[SHARE]

