
Yesterday we talked about Pinterest. But talking and taking action are two very different things. In fact, those two things are what separate an entrepreneur from a wannabe. So how do you ta…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Wait. You don't know what Pinterest is? Hmmmm, what's the best way to describe it. How about this: Pinterest is . . . the 16th highest trafficked website in the US. Got your attention yet? A…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Remember the Broadway hotline we started up a few weeks ago? No? Well, click here to read all about it (and then make sure you subscribe to the blog by chucking your email address into the b…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]There's no technology needed for this one. No fancy social media. No mega-buck marketing campaign. Just you. See, I'm working on a new revival. Not the musical kind. And not the 16 week kind…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]I read an interesting word-of-mouth study recently that talked about how companies are getting much better at recognizing the importance of responding and engaging with fans. For the most pa…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The following are the Broadway Grosses from the week ending March 4, 2012: Show Name GrossGross TotalAttn %Cap AvgPdAdm ANYTHING GOES $649,167 7,445 90.70% $87.19 CHICAGO $424,527 5,476 63.3…
SOURCE: The Producer's Perspective at 10:45AM[SHARE]You know how when something really bad happens to you, someone says, "Hey, in a few years, you'll look back on this and laugh." Well, that's the theory behind the the award-winning…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]One of the top three questions I get in my inbox (along with "How do I raise money for my show?" and "Do you know a good shrink because if I'm producing a show I must be crazy…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]One of the most fortunate accidents of writing this blog is that I get a lot of email from theater lovers and theater "doers" from all around the world. It's a wonderful reminder o…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Sometimes I wonder if NYC will ever declare Oscar Sunday a city-wide holiday. I mean, the streets are already deserted, people are having dinner parties . . . all we need to do is suspend so…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]I really can't believe we're about to enter our 4th and final Quarter of the year. The year has flown by. It seemed like yesterday we were counting up the number of Tonys Book of Mormon was …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]When anyone that has an impact on our industry passes away, it has a pretty massive effect on me. But when it's someone that I've met, someone that I've worked with, and someone that inspire…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The following are the Broadway Grosses from the week ending February 26, 2012: Show Name GrossGross TotalAttn %Cap AvgPdAdm ANYTHING GOES $724,239 8,214 100.07% $88.17 CHICAGO $538,849 6,753…
SOURCE: The Producer's Perspective at 10:45AM[SHARE]Ok, here's a first in the five years (!) of Producer's Perspective history! I had another giveaway all lined up for today. I had finished the blog entry and everything. And then I got a call…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]One month ago, almost to the day, several hundred passionate people converged on New World Stages for the first ever TEDxBroadway conference. It was a very exciting day, with great speakers …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]At the end of the life cycle of any project, whether it's a success, or a, well, not-so-success (we don't use the "F" word here), it's vital that you sit down, and take stock of wh…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]What a Saturday seminar we had this week! Not sure if I've mentioned this before, but we lowered the number of seminar participants a couple of sessions ago to give even more attention to th…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]One of my New Year's resolutions was to take a break from working on my shows every once in awhile in order to work with charitable organizations. I've got some fun stuff in mind on how I ca…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The following are the Broadway Grosses from the week ending February 19, 2012: Show Name GrossGross TotalAttn %Cap AvgPdAdm ANYTHING GOES $688,467 7,609 92.70% $90.48 CHICAGO $622,523 7,343 …
SOURCE: The Producer's Perspective at 10:45AM[SHARE]As the big behemoths in the music biz try to figure out what the &#$@ they are going to do with their turned-upside-down business model, some young tech-savvy upstarts are coming with id…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]This week we're giving away two tickets to the recently extended Russian Transport at The New Group starring funny girl and Saturday Night Live alum, Janeane Garofalo! Russian Transport is a…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Almost two years ago, I took a poll of all my Producing Peers in the Broadway League and asked them to give me their definition on what the &!$%# a Producer did anyway. Over 100 of them …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]A friend of mine who stays up on the latest in all sorts of technology sent me a link the other day for a projection-like company called ViXen, which is marketing a "visual performance …
SOURCE: The Producer's Perspective at 11:00AM[SHARE]One of the greatest challenges of building an audience for Broadway shows is that our experience pretty much stays the same, so it's hard to get people to come back time and time again. We'r…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Crab legs aren't the only juicy things served up in Seattle these days. Brendan Kiley, an e-scribe for Seattle's The Stranger, wrote one heck of a juicy article recently, entitled, "Ten…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Stuck on Act II? Need some structure to help with your structure? Want a deadline to make sure your show gets finished on time? Come to Musical Boot Camp! The writers we talk to and submit s…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]The following are the Broadway Grosses from the week ending February 12, 2012: Show Name GrossGross TotalAttn %Cap AvgPdAdm ANYTHING GOES $578,531 6,515 79.37% $88.80 CHICAGO $401,948 5,116 …
SOURCE: The Producer's Perspective at 10:45AM[SHARE]She's baaaaaaack. And when I say She, I mean, the actress that is the reason this show even opened on Broadway in the first place. Not too long after the critics drooled all over Nina Ariand…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]. . . and here's a spoiler . . . I didn't write it. The blog was emailed to me by about three people . . . and I have a rule, whenever three or more people give me the...
SOURCE: The Producer's Perspective at 11:00AM[SHARE]Unless your name is Rumpelstiltskin, then you know that Facebook is poised to be one of the biggest public online companies since Google. Think about it. If we all followed the Peter Lynch p…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]My BFFs over at the Off Broadway Alliance asked me to let you know about the latest in their Off-Broadway panel series that just so happens to be . . . this Sunday! Starting at noon and fini…
SOURCE: The Producer's Perspective at 11:00AM[SHARE]

