Natasha Jen of Pentagram: "Design thinking embodies our obsession with prescription. ... We crave prescriptions and mythology in general - as a profession and as a society. ... Prescriptions create a kind of prison, in terms of how we can think about things and how we work. But a very linear methodology-based way of working […]
SOURCE: www.fastcodesign.com at 10:37AM on April 10, 2018