We all have anecdotal information about who buys tickets to our organization’s event. Â “Well, our people are all [insert adjective here]” or “our people are [insert adjective here] so they prefer to…” If this sounds familiar to you, you are not alone. But how well do you REALLY know your audience? Â Do you actually have […]
SOURCE: artshacker.com at 03:00AM on April 18, 2016