With just 32 seconds to make enough of an impression that potential ticket buyers will remember that a show exists AND generates enough interest that they will purchase tickets, a Broadway commercial has a lot of work to do. Add to the list of challenges that the show being advertised has a subject that one might not even consider for musical treatment, that it isn't full of songs from the radio, that it i…
SOURCE: JK's TheatreScene at 12:02PM on November 28, 2011