High ticket prices are fuelling this rise in box-office takings, and London theatre can't just rely on spin-offs and musicalsI'm always cheered when the theatre is doing well. And, on the surface, the latest figures from the Society of London Theatre look good. West End revenues for 2010 were £512m, up from £505m for 2009. Audiences, in spite of recession and the cold snap, also held steady at 14.1 million: jus…
SOURCE: The Guardian at 05:59AM on January 31, 2011